Courage and growth take the stage in Mediapäivä 2016

How to stop Google and Facebook hoarding digital advertising income from the media? Media group Schibsted has come up with a robust answer and has taken courageous steps towards collecting their own user data in order to use it to improve personalized online user experience and attract advertisers to media websites.

One of the key note speakers in Mediapäivä 2016 seminar, CEO of Schibsted Sverige Raoul Grünthal will tell more about Schibsted’s inspiring vision and insight into growth and renewal, and key note speaker, CEO of Sanoma Oyj Susan Duinhoven describes how media can create growth.

Mediapäivä is the media industry’s annual high-level conference in Finland. The conference gathers together participants across the vast field of media industry. It provides a unique platform for ideas to flourish and media experts to network. Tekes – the Finnish Funding Agency for Innovation is one of Mediapäivä’s partners.

Mediapäivä seminar is held 16 November 2016 in Marina Congress Center, Helsinki.

Eero Lukin